Is your SEO company providing the best social media optimization for your business? Social network optimization will not only assist your website SEO now, but in the future. Many changes by Google Yahoo and Bing may be coming regarding social media profiles and your website. The search engines can look at all the linked social media services and establish a pattern of behavior that is crucial to verifying that indeed you are who you say you are. As spam websites and affiliate marketers swamp the search engine with clutter Google Yahoo and Bing will start to use your social profile as a reference. Right now hundreds of social media sites can interlink with your facebook account that can lead to a “social cloud” about your business services. To be the local authoritative word in your area about your business can be key to new lead generation and building your name brand.
Optimizing social network profiles can also establish your authority within your specialized field of services. Building a social network or followers, fans or friends on facebook, twitter,youtube, foursquare, mashable, matacafe, etc can gain internet visibility and local potential client awareness. Social media optimization and SEO working in tandem can be a cost effective internet marketing strategy. Optimizing social media is a day to day task involving twitter daily updates. your twitter profile and the amount of tweets and the timing of tweets is crucial in gaining any marketing leverage from twitter. Facebook optimization can entail anything from building and updating facebook pages, facebook places, adding fans and interacting with potential leads. Client generation on facebook can also be economically achieved with facebook advertising. For a small fee facebook can send your specified online advertisement to any age range, specified search terms and area of business.
Optimizing your social media profile within video marketing is another crucial application your SEO company needs to provide. Example: “Search engine optimization Los Angeles” may be the search term you wish to get seen in. Your youtube, metacafe, dailymotion, yahoo video accounts can be optimized so that your video icon may show up in Google local business listings. Optimizing social media with video and multimedia should be included in any modern internet marketing campaign Is your video getting into local searches? If you are a local business in Los Angeles you have a good chance of local viral videos within your search term being seen daily if you are optimized correctly.
Optimizing for local social media needs to address and employ local social media websites that can include your business listing. Websites such as yelp and citysearch and manta are local listings and review sites that can be optimized to include your business with your keywords Example local search marketing Los Angeles brings up several queries to local directories and local social media media sites. The social network giants like facebook and twitter are adapting to local search within social media as most business and services are queried with a local search term. Optimizing your social profile in say Los Angeles means a getting targeted results from your social media marketing strategy. In Los Angeles and any major city like San Francisco, San Deigo, Atlanta, Las Vegas your social media profile may show up in Google search results example “ Local search marketing firm in Los Angeles” or “Local Search Marketing Los Angeles” as our social media profile has been optimized for these terms. If your business is in San Francisco Google places will appear when the search ” (your business in San Francisco” is applied. Optimizing social media to enhance local search is the ticket to making social media work for you. Blindly marketing on facebook to international or national clients is a wast of resource. Optimizing twitter to your local geo location along with youtube , yelp, Google maps can all bring potential real client leads form social networks.
The resource for information on the optimization of social media networks is prolific about the web. One factor that is of crucial importance is what is the platform to promote what I do. Facebook has yet to really get a grip on social marketing and is even facing security problems in trying to do so. Search indexing will remain the major marketing factor here. What social media to use? Ask yourself, in the sector of business I preside, what will return the greatest benefit in the quickest time. If you can guess the answer 95% of the time it is video marketing. Video is becoming the new staple in seo optimization and generally a trust building informational platform, SMSEO clients receive high visibility in video searches . People base almost everything they perceive about trust/comfort based on some visual/sonic quality. Not every business on the planet is custom suited to video marketing, but taking an inventory on your time spent on the networks is the first step to “optimizing time”
Social network media marketing is a vast flux of casual information, static nonsense (usually at the top) and real information for interested parties (usually near the bottom) the dividing line between marketing and getting qualified information to users is the challenge. The fact that valuable content may not be getting to your prospective clients is really the symbiotic direction that search indexing needs to address anyway (this will occur more so in the future) as review based ranking will come more into play. In the meantime you are left to the devices at hand and need to choose wisely at what approach can “unearth” qualified content. The video below is a viral social media topic with over a million views. With the right strategy your video marketing can attain high visibility and direct clients to your service.